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Online businesses are getting more competitive by the day, so your business must stand out from the crowd, to survive.
Here are 5 top tips to help your business gain a competitive edge and thrive in the 21st century.
#1 Nurture your existing customers
Brand loyalty is at an all-time low, meaning your customers are more than likely going to go somewhere else. It is always beneficial to look for new customers to bring into your business, but it is just important to nurture the ones you already have. Find new ways to serve them, keep them interested, and continue to give them value. Too often businesses are focusing on new deals for their new customers, they neglect their existing ones who are easier to nurture into repeat business. Stand out by rewarding customer loyalty.