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Marketing is a critical facet of any business, but the approach and strategies used can differ wildly from one industry to another. Manufacturing companies, for example, may focus more on product promotion and building brand awareness. In contrast, technology companies might emphasise developing unique marketing campaigns that capture the attention of their target audience. Whatever the industry, a well-executed marketing strategy is essential for success.
In this blog post, we'll take a closer look at how marketing strategies vary depending on the industry and what businesses can do to tailor their approach accordingly. So if you're looking to sharpen your marketing skills, read on!